Archive for the ‘Business’ Category

Twelve Key Elements of Practical Personal Finance

Sunday, February 6th, 2011

Descriptions of the following powerpoint :

Twelve Key Elements of Practical

by : James Gwartney, Richard L. Stroup, and Dwight R. Lee
A Personal Financial Epidemic?
Why do Americans live under so much financial stress when their incomes are higher than ever?
Financial insecurity is the result of the choices we make rather than the income we earn.
The principles that lead to financial security are largely the same as the ones underlying a prosperous economy.
Who Needs Money?
There is more to a good life than making money!!!
But the desire for more wealth unseemly!!!
Our life objectives are easier to achieve if we have more wealth. (more…)

Popularity: 12% [?]

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Entertainment and Media: Markets and Economics

Wednesday, June 16th, 2010

by : Professor William Greene

Economic Foundations for Entertainment, , and Technology

Special Features of the Demand for Experience Goods

Understanding the Demand
for Experience Goods

* Differences between experience and “humdrum” goods
* Motivation for consumption
* Aspects of demand
* Implications for markets

Demand for a Good or Service from the Consumer’s Viewpoint

(more…)

Popularity: 22% [?]

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Central Asian Oil & Gas Development

Sunday, May 30th, 2010

Alternative Infrastructure Solutions

Vladimir MilovWhy the search for oil & gas transit alternatives is vital for Central Asian nations?

* Dependence on the Russian transit monopoly
* Kazakhstan’s challenge: how to evacuate additional oil if the oil production grows from 1.5 mbd to 3 mbd by 2015?
* ’s challenge: how to diversify gas exports, ensure direct access to consumers other than , and ensure fair level of gas export prices?
(more…)

Popularity: 36% [?]

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SEO Tutorial

Friday, May 28th, 2010

* What is SEO
* Industry Research
* SEO Process
* Technical aspects of SEO
* Social – MySpace Optimization
* Measuring SEO success
* SEO Tools

What is SEO ( Optimization )?

* The process of improving web pages so they rank higher in search engines for your targeted keywords.

Crawlability / Optimized Code

Internal Link Structure

Link Popularity / Relevance

Key Factors

Content Relevance

Where are the Organic Results?

Organic

Industry Research – Who gets the clicks?

The vast majority of clicks — roughly 60 percent, go to organic listings.

Source: Enquiro, 2006

Organic Clicks vs Paid Clicks

Industry Research: Organic SEO is the most popular form of SEM
(more…)

Popularity: 22% [?]

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The Secrets of News Search Engine Optimization

Friday, May 28th, 2010

by Greg Jarboe, President of SEO-PR

Can a public relations veteran be a optimization expert?

* I’ve been called “a pioneer in the field of using in combination with press releases” by Lee Odden’s Online Marketing Blog
* My “search engine optimization wizardry” has been praised by KDPaine’s One-Minute Benchmarking Bulletin

In 2002, News blended press releases into search results

According to one blogger, universal search plays to our strengths in PR

* “One can’t help but notice that if Greg Jarboe had gone to Google and designed universal search himself he likely couldn’t have designed it (better) to play into his strength areas in news and PR related issues.”
(more…)

Popularity: 21% [?]

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